Did you know that nearly half of all Malaysians (46%) do not have any personal financial protection? This is a concerning statistic, as highlighted by the Malaysian Takaful Association (MTA). The problem is even more pronounced among Small and Medium-sized Enterprises (SMEs), where Takaful penetration remains significantly low, which is lower than 20%. The reality is, traditional insurance and Takaful often feel complicated, complex, and less accessible, making it difficult to bridge the crucial protection gap between Takaful/insurance and the underserved communities.
The Malaysian government recognises this pressing need and has allocated RM5 million to subsidise micro-Takaful for small entrepreneurs and provided RM30 Perlindungan Tenang vouchers in Budget 2025 to encourage low-income participation. At Ouch!, we are proud to support these national goals by offering a proven, digital-first product that significantly lowers the cost and complexity of Takaful protection.
We’re here to challenge the traditional notion that employee protection must be costly and difficult to manage. Ouch! is thrilled to introduce the first self-initiated Takaful protection plan designed specifically for SME employees: our Employer-Sponsored Protection Program.
Introducing Pusara Pro: Essential Protection, Unmatched Ease
Our flagship offering, Pusara Pro, is a pure protection plan focused on providing essential coverage without unnecessary add-ons. It’s an instant and affordable family Takaful protection plan that ensures your surviving family members will not struggle financially.
With Pusara Pro, your employees can receive up to RM500,000 in coverage with a contribution as low as RM4.13 per month, an extra 10% Compassionate Benefit, to ease unexpected financial burden, and everything can be managed online!
Why Choose Ouch! for Your Employees?
We’ve built a program that is truly affordable, portable, and accessible, revolutionising how SMEs can offer vital protection:
- Affordable & Digital-First: By operating digitally from end to end, we eliminate unnecessary costs such as agents and paperwork. This allows us to offer a protection plan with highly competitive contribution pricing, starting from as low as RM4.13 per month.
- Self-Initiated & User-Friendly: Our application is incredibly easy to adopt, enabling employees to enroll themselves for Takaful coverage via a simple mobile application. They can register, complete their digital profile verification through electronic Know Your Customer (e-KYC), and even complete their claims – all using one intuitive app!
- Portable Coverage: Unlike traditional plans, the coverage with Pusara Pro is not tied to employment. This means if an employee leaves their current job, they can continue their contributions on their own, ensuring their protection remains uninterrupted.
- Inclusive & Ethical: Built on ethical Shariah principles, Pusara Pro is open to all Malaysians, offering coverage to both Muslim and non-Muslim employees without exception.
At Ouch!, we believe in making Takaful protection simple, affordable, and impactful. We’re dedicated to closing the gap between insurance/Takaful protection and the underserved communities.
Ready to empower your team with peace of mind and demonstrate your commitment to their well-being? Discover how Ouch! can transform employee protection for your SME.
Our team will reach out to you soon!
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Find out more about Pusara Pro by clicking here or download the Ouch! Takaful mobile app from the Google Play Store or Apple App Store today.
Disclaimer: The information in our blog articles and provided by our brand ambassadors/KOLs is for general insights only and not legally binding. We strive for accuracy but cannot guarantee the information’s completeness or reliability. For legal matters, consult official documents or contact an authorised Ouch! representative.